Top 5 Fashion Games on iOS in Oman: Q1 2023 Performance

During the first quarter of 2023, the fashion game category on iOS in Oman saw notable trends in downloads, revenue, and active users. Here's a closer look at the performance of the top 5 fashion games: Project Makeover, Makeup Salon - DIY Makeup game, Merge Studio: Fashion Makeover, Makeover Studio: Makeup Games, and Makeup Stylist -DIY Salon game.

Project Makeover experienced a steady increase in weekly revenue, peaking at around $604 in the week of March 20. Weekly downloads also showed an upward trend, reaching 820 in the week of February 20, while weekly active users increased from 2.9K in early January to 3.4K by the end of March.

Makeup Salon - DIY Makeup game saw a gradual rise in weekly active users, peaking at 2.8K in mid-February. Weekly downloads fluctuated throughout the quarter, reaching a high of 665 in early February. The weekly revenue saw modest gains, with the highest value of $33 in mid-March.

Merge Studio: Fashion Makeover had significant growth in weekly downloads, peaking at 1K in the week of March 20. Weekly active users also increased notably, reaching 1.5K in the same week. Revenue remained relatively low, with a peak of $79 at the beginning of January.

Makeover Studio: Makeup Games maintained steady weekly active users, around 2.9K for most of the quarter. Downloads peaked at 721 in late December, then saw a downward trend, stabilizing around 200 in March. Revenue was modest, with the highest weekly value being $72 in early January.

Makeup Stylist -DIY Salon game showed consistent growth in weekly active users, reaching 2.1K in mid-February. Weekly downloads peaked at 574 in early February. Revenue remained low, with the highest value being $25 in mid-January.

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